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Download | TopOn GLOBAL MOBILE APP ADVERTISING MONETIZATION REPORT_2024 H1_NON-GAMING

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New Feature | TopOn Smart Manager One-click Management to Automatically Increase Your App Advertising Revenue

01 What is a Smart Manager?Smart Manager, a new functiondeveloped by TopOn based on big data learning such as ad placement filling rate and estimated revenue of ad sources, can automatically determine whether the corresponding ad sources need to be turned on/off and whether Bidding or regular pricin...

Product Information | TopOn officially integrates Columbus, an advertising network of Xiaomi International Internet Business, and becomes bidding partner

We are very pleased to announce that TopOn SDK has recently officially integrated Columbus Network, a full-scenario proprietary advertising network promoted by Xiaomi International Internet Business Department.You can now quote with Columbus Bidding through TopOn mediation to further optimize your a...

TopOn will present at the 2024 ChinaJoy with the latest ad monetization strategies, let's explore the path of monetization optimization together!

From July 26 to 29, 2024, the 21st ChinaJoy will be held at the Shanghai New International Expo Center. The global mobile advertising mediation monetization platform TopOn will exhibit, bringing the latest advertising monetization solutions and strategies to meet you at W4-B801 in the BTOB Business...

TopOn x Kwai Network Mediation Partnership Announcement

We are pleased to announce that TopOn SDK has recently mediated with Kwai Network, the programmatic advertising network of Kwai, which provides efficient and timely services to developers through its high quality of monetization and product capabilities.After TopOn Mediation Platform and Kwai Networ...

Download | 2023 Global Mobile App Advertising & Monetization White Paper

2023 Global Mobile App Advertising & Monetization White Paper is based on comprehensive analysis by TopOn, a global mobile advertising mediation platform. The advertising monetization data is cumulatively generated from January to December 2023, based on 30000+ cooperative games, 100 million+ da...

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Maximize Your Revenue: All Publishers Can Now Access Google Bidding with TopOn Mediation!

We're excited to share with all our publishers that you can now use Google partner bidding (Beta) with TopOn mediation platform to optimize your ad revenue strategy.Google partner bidding now enables you to access Google demand as a bidding source onTopOn. With Google partner bidding, you can now al...

Download Now | 2021 Global Mobile Games Advertising Monetization Report

2021 Global Mobile Games Advertising Monetization Report is based on comprehensive analysis by TopOn, a global mobile advertising mediation platform. The advertising monetization data is cumulatively generated from January to June 2021, based on 20000+ cooperative games, 90 million+ daily active use...

Report Download | Global Mobile Games Ads Monetization Report | H1 2021

As a global mobile advertising mediation platform, TopOn conducted a summary analysis based on the cumulative advertising monetization data of its cooperative mobile games from January to June 2021. Based on the three advertising formats of Banner, Interstitial, and Rewarded Video, two new advertisi...

TOPSHOW | Revenue increased by 30%! Idioms Fight Landscape from 0 to 1 to achieve optimization of ad monetization

Developed by Aiweiyou and released by Loongcheer, Idioms Fight Landscape is an anagram-type casual puzzle game. It uses idiom solitaire as the core gameplay and integrates the theme of Imperial Examination Promotion to match the antique game situation. That is the reason why it is loved by players o...

Lessons from Lockdown: Making Casual Games in a Covid-19 World

On 23rd September between 2:00pm to 3:15pm (BST), GameAnalytics is running a webinar: making casual games in a Covid-19 world. Joined by friends at Adjust and TopOn, we’ll cover what we’ve spotted, how to grow your casual game and how to advertise during the pandemic. This webinar is the...

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Maximize Your Revenue: All Publishers Can Now Access Google Bidding with TopOn Mediation!

We're excited to share with all our publishers that you can now use Google partner bidding (Beta) with TopOn mediation platform to optimize your ad revenue strategy.Google partner bidding now enables you to access Google demand as a bidding source onTopOn. With Google partner bidding, you can now al...

Download | 2023 Global Mobile App Advertising & Monetization White Paper

2023 Global Mobile App Advertising & Monetization White Paper is based on comprehensive analysis by TopOn, a global mobile advertising mediation platform. The advertising monetization data is cumulatively generated from January to December 2023, based on 30000+ cooperative games, 100 million+ da...

Download Now | 2021 Global Mobile Games Advertising Monetization Report

2021 Global Mobile Games Advertising Monetization Report is based on comprehensive analysis by TopOn, a global mobile advertising mediation platform. The advertising monetization data is cumulatively generated from January to June 2021, based on 20000+ cooperative games, 90 million+ daily active use...

Report Download | Global Mobile Games Ads Monetization Report | H1 2021

As a global mobile advertising mediation platform, TopOn conducted a summary analysis based on the cumulative advertising monetization data of its cooperative mobile games from January to June 2021. Based on the three advertising formats of Banner, Interstitial, and Rewarded Video, two new advertisi...

Lessons from Lockdown: Making Casual Games in a Covid-19 World

On 23rd September between 2:00pm to 3:15pm (BST), GameAnalytics is running a webinar: making casual games in a Covid-19 world. Joined by friends at Adjust and TopOn, we’ll cover what we’ve spotted, how to grow your casual game and how to advertise during the pandemic. This webinar is the...

Global mobile game advertising and monetization in H1, 2020 [white paper]

While COVID-19 is crushing the global economy, mobile gaming is poised for a new wave of growth. Newzoo’s latest data shows mobile gaming markets around the globe will generate USD77.2 billion in revenue this year, a 13% year-on-year increase. The App Store will generate USD38.8 billion in mob...

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